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January 17th, 2007

Welcome to the Machine

Welcome to Super Deluxe. Though I was probably the last cog to join this shiny, new machine, my beaming pride is nonetheless equal to those who’ve been working diligently on it for the past year. What you’re looking at is the start of something wonderful. More than a Web site, Super Deluxe is a bona fide broadband network aimed at making you laugh ’til milk comes out of your nose, drastically reducing your productivity at work - and getting you so hooked on our irreverent brand of comedy that you’ll need to log on daily as if your oxygen supply depended on it.

But this is only the beginning. (C’mon, did you really think we’d blow our whole load this week?) Though we’re intensely proud of everything you see here today, there’s so much more to come. Not only will we be updating daily, but we also intend on expanding into an all-inclusive entertainment powerhouse with reach into platforms such as mobile, video on-demand and podcasting.

Even right f’n now, we’re wheeling and dealing with everyone from A-list Hollywood comedians to that loner weirdo from your local Jamba Juice. You know the one - he goes home and channels his rage into oddball flash-animation strips to bemuse you. Our goal is to create content that’s a harmonious - and hilarious - middle ground between those two extremes.

The other beautiful thing about Super Deluxe is that even you, mere plebian, can join the party. We welcome you to put your best video up on our People page and start your own cult following; or simply become a member and enjoy the ride.

Finally, it would be unfair to exclude shout-outs to the brains (and characters who’d give even our top talent a run for their money) behind Super Deluxe: Buzz and Drew, the bo$$es with hearts of gold; our creative design team; the content crew; my editorial peoples; the ATL-Russian mob; our community leaders, Strutter and Erlene; Team Spectaculo; the Lords of Williams St. and the entire launch team. Thanks to each and every one of you for giving up your weekends, putting in countless late nights and welcoming this Brooklyn girl into the fold.

Sit back, click and laugh.

Zena “Pusha Z” Tsarfin
Managing Editor, Super Deluxe

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10 Responses to “Welcome to the Machine”

    • White text on a black background just dosen’t work. Think readability not design. Please…

    • I don’t know, is this or is this not Fark TV? If it is, shouldn’t it, you know, be on TV?

    • I don’t see anything wrong with white text on a black background.

      But the white text could be whiter and the black background could be blacker.

    • It looks fantastic, Z. Groovy AND funny-as-hell.

    • WOOOOOOOOOOOOOO!!!!!

      thought you could out fox me?

      You thought wrong!

      I love you!

      I miss You!

      This place is amazing! keep up the hilarity!

    • Hi Jim. Photos i received. Thanks

    • Awesome high end office stuff…

      Great high end office products like calendars, daytime planners, productivity software etc. Really nice site!…

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